Pyramids Research Paper Example | Topics and Well Written Essays - 750 words

Pyramids - Research Paper Example In contrast the physical appearance of the Mesoamerican pyramids does not satisfy the geometrical attributes of a true pyramid. Moreover, the Mesoamerican pyramids happen to be truncated at the top (Jennings 56). The Egyptian pyramids do happen to have plain exteriors, while in many of the Mesoamerican pyramids, the exteriors are embellished with the sculptures and figurines representing the deities from Mesoamerican pantheon. As per the opinion of most of the archeologists, the time of construction of the Egyptian pyramids is placed between the period 2700 BC and 2100 BC (Tignor 38). The Egyptologists hold that the Pyramid of Cheops was constructed around 2450 BC (Tignor 38). The Mesoamerican pyramids in contrast belong to a more recent time period, believed to have been contrived between 100 BC and 300 AD (Jennings 44). Thereby the Egyptian and the Mesoamerican pyramids are separated by a time gap of nearly 2000 years. The other big difference between the pyramids attributed to these two civilizations lies in their manner of construction. The Egyptians mostly used the cut stone quarried from the sources around the Nile valley, sometimes happening to be hundreds of miles distant from the actual construction site to construct and decorate their pyramids (Stocks 63). The architectural technique resorted to by the Egyptians that relied only on the cut and finished stones enabled them to build pyramids that were highly stable and sturdy and could stay intact for centuries. The Egyptian pyramids were primarily constructed as an eternal abode for the body of the dead pharaohs who were considered to be gods (Tignor 75). The high rising Egyptian pyramids symbolized the accent of the pharaohs to the afterlife. The inner chambers of the Egyptian pyramids held the possessions and the things that were dear to the dead pharaoh or were considered to be necessary

Barbie Doll Advertisement Essay Example | Topics and Well Written Essays - 1250 words

Barbie Doll Advertisement - Essay Example The market segmentation and semiotic analysis of Barbie advertisement for pre-tween girls reveal that their advertisement is geared towards the dominant ideology which promotes the ideal image of female beauty and body type. In America, prior to 1959, most dolls were either infants or toddlers. The Barbie doll was the first adult doll toy. She was adopted from the German doll Bild Lilli. The creator of the Barbie doll, Handler, was inspired by her daughter, who was giving adult roles to paper dolls to create a doll with a mature body. The Barbie doll was named after Handler’s daughter Barbara. Since then Barbie dolls became very popular among girls. The toy market took advantage of a child’s desire for â€Å"the whole spectrum of character licensed products† (Coulter, 2014, p.417) and as a result, they created a license for character products, which allow Barbie’s doll image to appear on clothes, magazines, board games and later on online games. As Coulter (2014) notes, the market for children is divided into segments based on the age and gender of the child (p.417). The purpose of market segmentation in such categories as boys/girls, infants, babies, and toddlers is to sell more products. If a child uses the same toy without wanting a new one, then toy producers will have less profit. Therefore, the market is divided not just into gender, but also into age categories. For example, pre-tween boys are interested in Transformers and Hot Wheels, while girls are interested in Bratz and Barbie dolls. Younger boys are interested in Spiderman and girls are interested in Strawberry Shortcake. Market segmentation was created not only to understand the audiences and consumers but also to create a constant need for new products. Using the Barbie advertisement, illustrated on page 6, I will demonstrate how market segmentation works in practice.